About the Course

Most aesthetic training programs focus on how to perform treatments. But in practice, what sets providers apart — especially in interviews and within high-performing clinics — is their ability to guide a consultation, build trust, and develop a clear treatment plan. This is the skill that determines whether you get hired — and how far you can grow. The Consultative Sales & Patient Journey Mastery program was created to help you develop that skill set. It teaches you how to move beyond a purely technical role and begin thinking and communicating like a provider who contributes to patient outcomes, retention, and overall clinic performance. are built.

Students and new graduates who want to stand out in interviews and feel more prepared entering clinical practice

Most aesthetic training programs focus on how to perform treatments. But in practice, what sets providers apart — especially in interviews and within high-performing clinics — is their ability to guide a consultation, build trust, and develop a clear treatment plan. This is the skill that determines whether you get hired — and how far you can grow. The Consultative Sales & Patient Journey Mastery program was created to help you develop that skill set. It teaches you how to move beyond a purely technical role and begin thinking and communicating like a provider who contributes to patient outcomes, retention, and overall clinic performance.

What You'll Learn

- How to approach consultations with clarity and structure - How to build trust without relying on pressure or scripted sales techniques - How to translate treatment knowledge into meaningful recommendations - How to guide patients through decisions with confidence - How to create long-term treatment plans that align with patient goals

Ideal For:

Students and New Graduates

who want to stand out in interviews and feel more prepared entering clinical practice

Treatment Providers

looking to grow beyond day-to-day treatments and move into more consultative or leadership-focused roles

Clinic Owners and Managers

who want to strengthen their team’s ability to communicate, convert, and retain patients.

About the Creator

This course was created by Cassie Poole, a seasoned practice development consultant and certified laser technician with over 15 years of experience in the medical aesthetics industry. Cassie has worked alongside physicians, nurses, and clinic owners across Canada, helping build high-performing teams and systems that drive both patient satisfaction and business growth. Her expertise bridges the gap between clinical excellence and operational success — combining in-depth knowledge of aesthetic treatments with proven strategies in leadership, sales, and patient retention. Through Florence Foundations, she now shares the frameworks and insights that have helped countless clinics grow with purpose, consistency, and heart.

Course Curriculum

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    Consultative Sales & Patient Journey Mastery

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Ready to step into your consults with confidence?

Enroll now and master the conversations that build trust — and results.